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02 May How to Improve Customer Conversations Using Your Product [Part 2]

How To Listen To What Sally Is NOT Saying

In part 1, "How to Improve Product Conversations with Your Customers," you learned how to conduct...

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11 Mar 3 Strategies To Help Virtual Reality Overcome Hurdles

March 1, 2017 was the kickoff event of the first VR Hub in Tokyo.  I volunteered to speak at the event, since VR's cousin technology, augmented...

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25 Feb How to Improve Customer Conversations Using Your Product [Part 1]

Posted at 12:58h in Product Development, Growth by Ash Geary

The Fastest Way To Lose A Customer

Are you actively listening to what your customers are telling you? Not listening to your customers can be a costly...

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31 May Globalization: Japan’s Uphill Journey

Globalization And The Manufacturing Age

Globalization was the last thing on the minds of the Japanese, when after the war, they struggled to establish...

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12 Apr Let’s Call Brainstorms Brain Dumps Instead

Posted at 03:54h in Brainstorms, Planning by startpivoting

LET'S CALL BRAINSTORMS WHAT THEY REALLY ARE... BRAIN DUMPS

Brainstorms aren’t just for creative people. They are a just a better way to get your...

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21 Mar Personas Matter – Here’s Why [Infographic]

Posted at 10:34h in Personas, Marketing by startpivoting

Why Personas Matter

Personas, also called “buyer personas,” outperform demographics by a wide margin according to the numbers, and here’s why:

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